CARAT* hails record number of customers at Spring Fair

Wholesale jewellery brand CARAT* says it expects its growth this year to surpass that of 2013, thanks to a strong order book and a successful exhibition and Jewellery & Watch Birmingham.

The firm said it had welcomed “record numbers new and existing customers” onto its stand during the five-day event, where is revealed its new Chelsea Collection, and Power Pearls ranges.

Chris Moses, head of UK wholesale for the brand, said: “On the back of triple digit like-for-like Christmas sales growth, this year’s Spring Fair has been the most successful to date for CARAT*.

“We continue to attract quality new business with prospective partners matching our brands aspirations. Our existing customers have also been impressed with the new product lines. The new Power Pearl Collection has received very strong opening orders.

“I fully expect 2014 to surpass 2013’s incredible growth, with our high quality store in store furniture concepts with key partners continuing to be a focus,” he added.

CARAT* opened seven new stores and concessions in the UK, Hong Kong and Shanghai last year, and plans to continue developing its ‘shop in shop’ concept.

Janet Jokat, UK general manager said: “Feedback from existing wholesale partners at the Spring Fair with regards to their sell through and desire to expand the range has been exceptional. Based on the interest shown by new partners wanting to stock CARAT* we will exceed our wholesale expectations. Along with the current like for like growth and our plans to expand the retail footprint, it is going to be a very busy year for us indeed.”

CARAT* is currently in 33 boutiques/department stores and has 150 stockists worldwide and is due to open 7 new stores in Beijing, Shanghai , Hong Kong and London in 2014.